FCMA Parent Guild

After serving on the board of the Parent Guild at my kids school, it was clear to me that they had a communication problem. The board sent out lots of communication to parents but the parents didn’t seem to see it. I knew this was a problem branding could solve, so I worked with the Lead Chair for the Parent Guild over the summer to create a simple and visually recognizable brand for the parent guild that would not be invisible.

Identity

Dynamic Logo
Visual Design System
Brand Guidelines

Experience

Social media template
eNewsletter templates